Guy Powell

Guy Powell has been managing business-to-business marketing for over 20 years. He has successfully worked on both the product management and product marketing side of corporations first developing and then introducing products to market. He has grown sales teams from nothing to many tens of millions of dollars in revenue whether through a direct sales force or through channels.

In 2002, Mr. Powell co-founded DemandG where he is now CEO, Senior Consultant and Founding Partner. DemandG is an Atlanta-based firm providing marketing and business development services for Business-to-Business companies helping them grow revenues through integrated marketing, channel development or product launch programs or through custom consulting engagements. He has worked in senior level business-to-business sales and marketing positions in both the US and Europe. As a consultant he has helped numerous companies put their sales and marketing organizations in a position to grow revenue at a cost and risk they can afford.

Most notably, Mr. Powell worked with A.T. Kearney, Inc. as a Management Consultant on a wide range of projects across many industries. Through this consulting experience he brings the force of creative yet practical thinking to any business problem. Since then he has successfully grown revenues for a number of technology start-ups as well as established technology and non-technology companies. His education includes an MBA from the University of Chicago Graduate School of Business and a BSEE from Lehigh University. He has been and is currently a member of the board of several companies.

Mr. Powell is a member of numerous marketing organizations and is a member of the board of the Atlanta Chapter of the Business Marketing Association. He has spoken publicly at many events and is available to speak on a wide range of sales and marketing topics. For more information or questions please contact him at author@returnonmarketing.net.